Kinda advertising critic

I’m studying the last year of my career (after four years, I’ll be finally done)

Over the last few months I’ve learned new stuff, focused on what I like the most in life:marketing. I’m going to talk about the advertising campaigns in Mexico City. I’m not an experienced marketing critic, I just want to express my feelings about the advertisement these companies perform.

Today, I’ll talk about PepsiCo and Jumex

PepsiCo

 

The eternal fight between Coca-Cola and Pepsi will never end if Pepsi keeps doing this kind of advertising. I wonder why Pepsi keeps hiring the worst designers ever! this adds are boring, and they don’t transmit anything to me.

 

Jumex

I first saw this image in a billboard, where I couldn't watch all the images presented. I think that this campaign is establishing a relationship between our life time experiences and Jumex juice. However, because the consumer is bombarded with a lot of images it can be confusing.

 

 

 

Etiquetas de Technorati: marketing mexico,pepsico mexico,pepsi mexico,jumex mexico,jumex,mercadotecnia,crítico de mercadotecnia

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